Critique
Or hit up yet another venue or planner to get on their preferred vendor list.
Or sink more money into FB ads. Or upgrade to a premium listing to get more unqualified leads.
You know why?
You’re already getting the leads. But you’re losing them before they reach your inbox.
The problem is your website.
Yes, we know your mom and your friends love your site. All your clients tell you how much they love it too.
- The script font? Adorable but not too trendy.
- The colors? Perfect shade of apricot.
- The photos of you? Show all your personality.
- The contact page? Gets alllllll the details.
- The copy? Cute and clever (with lots of parentheses to show off your wit (and ability to use grammar well)(even if they’re all unnecessary)).
But your mom and sister aren’t buying your services, and you don’t convert new clients by preaching to the choir. So, let’s do some arithmetic that’s so simple even our fifth-grade son, Nick, can do it for you.
Check out your site analytics:
Number of monthly users - number of inquiries = couples who didn’t like your site.
What did you find? We’ll wait for you to check…
“It was eye opening and helped me see it from a clients perspective. I finally understood why things didn't work even though it looked pretty.”
- Marina Goktas, Photographer
If you’re like most wedding pros you probably have 10 visitors head into your online store. Nine of them turn around without asking for info.
If you’re like most wedding planners you probably need all these leads because no one is referring you business like you refer to other vendors.
If you’re like most luxury wedding pros you probably have the couple and their parents on the site and the parents aren’t impressed.
Let’s fix what’s broken
Extraordinary websites make successful businesses
If you do it right, your website is a 24/7 salesperson for your business. If you do it right, you don’t have to sell so hard over the phone. If you do it right, you’ll convince all the decision-makers, not just the one who inquired. To turn your ordinary website into a high-performing member of your sales team we do more than a simple survey.
Yes, we dig deep and wide into every part of your site with a 100+-point evaluation that gives insight into every aspect of the content and user experience:
User experience
Layout, look and flow
Hero section
Deep dives on each major page
Calls-to-action
Contact form
And, of course, copywriting basics
When we’re done combing through every word on the site we’ll create a 30-minute screen record to show you our recommendations and make it easy to improve the site.
You’ll walk away with a how-to resource on what to improve
All website reviews are led by our copywriting team so you get expert eyes on what matters most.
Bonus: If you sign up for copywriting at a later date, you’ll get a credit for what you paid on the site evaluation.