The Trailblazer
It’s not easy being first.
You make mistakes, it takes longer, and you sometimes get lost along the way.
I know, because it happened to me.
When I started selling events for the resort I worked at in 2006...well, let’s just say I wasn’t an overnight success. Engaged couples are tough to understand and not many wedding pros are expert salespersons.
If you’re like me, you probably learned what not to do rather than what to do.
Trust me: It’s better to learn from others’ mistakes instead of your own.
If you want to make fast progress on the straightest path, follow in someone’s footsteps who’s been (many many times) where you want to go.
Even better, get that guide to walk with you side-by-side as he shows you the way.
Hey, I’m Sam.
I’VE HELPED BUSINESS LEADERS FIND MORE SUCCESS AND FEEL MORE CONFIDENT SINCE 2005.
That’s when I started a decade-long run as a professional #2 in the hospitality and event world. Basically, my boss would tell me the company goals and I’d figure out the way to get there - even through the toughest challenges.
Now, I want to help you through your hard times.
Now, I want to help you achieve your goals.
Now, I want to help you feel confident on your journey.
The Path You’re On
Getting people to see the way forward is my superpower.
Ask my bosses who saw 4x growth in a five-year period during the Great Recession. Better yet, ask any of my 125+ 1:1 coaching clients from the wedding world and they’ll tell you the same thing.
Sure, I've directly sold over 500 weddings for millions of dollars and led teams in various fields across the country.
Yes, I've spoken around the world for Engage!, WIPA, The Knot, and dozens of other workshops whose attendees made massive improvements with small suggestions.
For sure, I’ve made huge impacts on the thousands who read my weekly newsletter on sales and marketing for wedding pros.
But it’s not about what I have done in the past. It’s about
What are you going to do in the future?
“There are two ways of spreading light: to be the candle or the mirror that reflects it.” -Edith Wharton
Because this isn’t about me, it’s about you. I’ve already climbed my mountain, already hit my goals.
Now I’m going to light the way for you.
“I always feel like I’m moving in the right direction after Sam and I talk about my business. Possibly most important, he’s an incredible support to me personally. He listens without judgement, advises with my best interests in mind based on the goals we have identified together, and gives me peace of mind whenever it’s needed.”
- Jill Livingston, Eclectic Hive, BizBash Top 1000 Event Designer
HOW DO WE GET THERE?
Everyone's path to success looks different.
Some want to be led to the treasure with a map. Others want to discover it on their own. It’s up to the guide to make the experience fit you.
You’ll see I follow the platinum rule instead of the golden rule: Treat people the way they want to be treated, not the way you want to be treated.
The approach pushes me to be a better guide, a more patient coach, and a stronger support for my clients.
It can't just be my way.
